Apple’s Oscar Ad Shot On iPad Air 2
Apple will be debuting an ad tonight for the Apple iPad Air 2. The ad features a voice over from famed Oscar-winning director Martin Scorsese, which makes sense since the ad will be seen during tonight’s telecast of the Academy Awards. The commercial opens with a blackboard that reads “Make a film with iPad. Due this Monday.”
If it sounds like an assignment for a class, it absolutely is. The commercial shows student filmmakers who attend the Los Angeles County High School for the Arts. Using the Apple iPad 2, these students wrote, directed, filmed and edited three separate projects. Apple provided the hardware and all three films were actually shot using the tablet.